Thinking about going green?
Jacobson can help you answer that question with their Recycled Glass Line.
If you have not paid attention to the Green Movement than you need to catch up as it can not be ignored. In the 21st century the quest for organic and environmentally friendly products is no longer a fad but a trend. The staying power of the trend lies within consumer awareness, demand and expectation making the trend relevant. In this environment, have you considered offering green friendly options?
Knowing that the green consumer and expectation for business to be environmentally aware exists what opportunity does this allow floral shops to jump on board and help their bottom line. In considering the options begin with education and then weigh the opportunity over the risk. Keep in mind the combination of connecting the consumer to your bottom line is the goal. As your wholesaler we recognize this and it is our opportunity to offer you choices.
Within the past year, Jacobson’s began offering a line of recycled glass with fourteen styles. Four of the recycled options are in the recognizable “basic” glass line we all have grown up on. At the same time these identical recycled options will increase your bottom line as the cost is less. This has created extra value with a product you are already comfortable using by being able to highlight a new attribute. Tell your customer to look for the recycled sticker on each vase reminding them of the extra value that you provided.
Recycled Glass Alternatives in the Everyday Shapes:
6” Bubble Bowl
8” Bubble Bowl
8” Urn
11” Urn
7” Ginger Jar
9.75” Hourglass Vase
13” Belgian Vase
Find more recycled glass options under our Recycled Glass category.
